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Welcome!

Welcome to my personal website. I'm Chris Brassington, a visionary CEO and executive director with a track record of success across Blue Chip and early-stage ventures. With expertise spanning digital transformation, cloud enablement, accelerated computing, and IT, I've consistently delivered results while earning the trust and respect of stakeholders.

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Chris Brassington

Strategic Thinking CEO

Business Transformation Specialist

EXPERIENCE AND ACHIEVEMENTS

EXPERIENCE

2016 – Present

Chief Executive Officer

ebb3 Limited

At ebb3, I've transformed a loss-making business through a successful growth strategy. With global partnerships with tech giants like Nvidia and Dell, we specialise in immersive computing applications for clients like Dell, McLaren, Aston Martin, and Morgan Sindall.

2010 – Present

Director (Owner)

Starfish 360 Ltd

As the head of Starfish 360, my digital strategy and tech advisory prowess earned me the prestigious Honorary IMR World Fellowship Award in 2012 for my contributions to e-commerce innovation.

2014 – 2016

Chief Executive Officer

SBL Group Limited

At SBL Group, I orchestrated a turnaround, restructuring the business and rebuilding the management team, transforming it into a leading unified communications provider.

2007 – 2010

Group Managing Director

2ergo PLC (Now Eagle Eye Solutions)

I transitioned 2ergo from a UK-focused commodity proposition to a global managed services business, boosting profits, margins and global presence.

2002 - 2006

Chief Executive Officer

Totem (Now part of Talk Talk)

As CEO of Totem, a provider of virtual call centre technology, I strategised a remarkable CAGR of 35%, driving gross profit from £1m to £4.9m, while receiving commendations for innovation and leadership.

2001 - 2002

Business Development Director

Differentis Ltd

Innovating with Differentis, I forged strategic partnerships and mobility propositions, contributing to its IT strategy consulting success.

2000 - 2001

Senior Manager

Cap Gemini Ernst and Young

At Cap Gemini, I spearheaded sales growth in the TMT sector, launching new billing services that increased market share.

1993 – 2000

Various Commercial Senior Management Positions

BT (British Telecom)

I played pivotal roles in BT, achieving revenue and profit targets, pioneering strategic value propositions and garnering recognition for sales excellence.

EDUCATION

EDUCATION

MBA with Distinction

Manchester Business School

International Strategy Award

BA with Honours

Middlesex University

KEY SKILLS

SKILLS
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Strategy

Business Development

Business Transformation

Leadership

Coaching

M&A Expertise

P&L Management

AREAS OF EXPERTISE

Strategy and
Leadership

I thrive in developing business strategies from disruptive technologies, proven by my record of turning around loss-making businesses.

Digital Transformation and
Tech Innovation

My experience spans digital transformation, cloud enablement, and accelerated computing, driving businesses to the forefront of innovation.

Business Turnaround and
Growth

I specialise in revitalising failing investments, restructuring businesses, and fostering global partnerships for sustainable growth.

EXPERTISE
CONTACT
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